You're team is missing something…..It's me!

You're team is missing something…..It's me!

Man photographing granite cliffs in yosemite national park

Published Paper

Beyond Vision - Accessible interaction in Interfaces Design.

Traditional approaches to sharing information have focused on visual access, often overlooking users with different perceptual or cognitive abilities.


This overreliance on visual modes not perpetuates accessibility barriers for people with visual, cognitive, or sensory differences. There is a need to shift toward a more multisensory, inclusive interface design that can transform ‘access’ itself into a richer, more human experience that connects beyond sight.

My Education

Savannah College of Art and Design

2023 - 2026

Experience Design

World University of Design

2019 - 2023

Graphic Design

Oxford Brookes

01/2022 - 06/2022

Exchange Program - Design

My Skills

AI & Emerging Tools

Vibe coding, V0, Cursor, Figma Make, Galileo AI, ChatGPT, Copilot, Claude, Perplexity, Notably, Lovable, Adobe Firefly, Midjourney, Fathom, Grain

Vibe coding, V0, Cursor, Figma Make, Galileo AI, ChatGPT, Copilot, Claude, Perplexity, Notably, Lovable, Adobe Firefly, Midjourney, Fathom, Grain

Design & Prototyping

Figma, Adobe XD, Balsamiq, Adobe Creative Cloud (Photoshop, Illustrator, InDesign)

Figma, Adobe XD, Balsamiq, Adobe Creative Cloud (Photoshop, Illustrator, InDesign)

Research & Testing

Qualtrics, SurveyMonkey, Google Forms, Maze, Hubble, UsabilityHub, Dovetail AI. Google Analytics, Hotjar

Qualtrics, SurveyMonkey, Google Forms, Maze, Hubble, UsabilityHub, Dovetail AI. Google Analytics, Hotjar

Website & Technical

Webflow, Framer, Wix, Cargo, Basics in C++, Java, Microsoft Suite

Webflow, Framer, Wix, Cargo, Basics in C++, Java, Microsoft Suite


I'm Shivali, your go-to person for all things UX!

I believe in empathy and listening as important as being creative in design. My edge lies in the fact that I come from a visual design background which means I have a great eye for design. I am always looking for new things to learn and am early adopters for changing AI Design intersection.


I focus on creating user interfaces that serve a real purpose, making sure they're not just pretty, but actually solve problems.


I'm give a lot of attention to small details, but I think that's what makes good design great. This attention to detail helps me build strong relationships with clients, as they know I'll put the same care into their project that they would.


I'm Shivali, your go-to person for all things UX!

Experienced in working at fast moving, shorter sprints I believe empathy and listening as important as being creative in design. My edge lies in the fact that I come from a visual design background which means I have a great eye for design. I am always looking for new things to learn and am early adopters for changing AI Design intersection.


I focus on creating user interfaces that are not just pretty, but actually solve problems. I'm give a lot of attention to small details, but I think that's what makes good design great.


I'm Shivali, your go-to person for all things UX!

Experienced in working at fast moving, shorter sprints I believe empathy and listening as important as being creative in design. My edge lies in the fact that I come from a visual design background which means I have a great eye for design. I am always looking for new things to learn and am early adopters for changing AI Design intersection.


I focus on creating user interfaces that are not just pretty, but actually solve problems. I'm give a lot of attention to small details, but I think that's what makes good design great.

My Experience

My Experience

Dec 2023 - Mar 2026

Savannah College of Arts and Design (SCAD)

Savannah College of Arts and Design (SCAD)

Research Assistant (Part-Time)

Dec 2023 - Mar 2026

Project lead for a cross functional team of 8, executing a mixed-methods research project for Deloitte. Leveraging Qualtrics, AI-assisted synthesis, to produce a professionally designed client-facing report in Adobe InDesign. Insights were presented to Deloitte leadership and other forums in additional formats, including at SCAD AI Summit.


Led execution for 4+ research projects by defining future forward research questions, designing and publishing findings at scad.edu. Redesigned the Wix-hosted site to improve PDF report accessibility, expected to increase average time spent on report pages by 30%.

Project lead for a cross functional team of 8, executing a mixed-methods research project for Deloitte. Leveraging Qualtrics, AI-assisted synthesis, to produce a professionally designed client-facing report in Adobe InDesign. Insights were presented to Deloitte leadership and other forums in additional formats, including at SCAD AI Summit.


Led execution for 4+ research projects by defining future forward research questions, designing and publishing findings at scad.edu. Redesigned the Wix-hosted site to improve PDF report accessibility, expected to increase average time spent on report pages by 30%.

Project lead for a cross functional team of 8, executing a mixed-methods research project for Deloitte. Leveraging Qualtrics, AI-assisted synthesis, to produce a professionally designed client-facing report in Adobe InDesign. Insights were presented to Deloitte leadership and other forums in additional formats, including at SCAD AI Summit.


Led execution for 4+ research projects by defining future forward research questions, designing and publishing findings at scad.edu. Redesigned the Wix-hosted site to improve PDF report accessibility, expected to increase average time spent on report pages by 30%.

Roblox

UX Designer (Contract)

Jan 2026 - May 2026

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Jan 2026 - Mar 2026

Roblox

UI/UX Designer (Contract)

Finra

UI/UX Designer (Contract)

Jan 2025 - Mar 2025

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Led UX strategy for a team of 18, directing mixed-methods research, including 40+ user interviews, 500+ survey responses, and 3 usability testing rounds, to shape the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.


Redesigned information architecture and ran A/B tests across the digital accessories marketplace, introducing content filtering and community reporting flows expected to reduced flagged content incidents by 20% .

Jan 2025 - Mar 2025

Finra

UI/UX Designer (Contract)

Deloitte

UI/UX Designer (Contract)

Jan 2024 - Mar 2024

Designed cross-platform touchpoints (mobile app, website, AI chatbot, and more) for the Census 2025 campaign, reaching 330M people, and aligned creative direction across multiple outputs.


Led UX and interaction design of an AI-chatbot design with 10+ screens from onboarding through resolution, validated through multiple rounds of usability testing, expected to reduce support call volume by 15%.

Designed cross-platform touchpoints (mobile app, website, AI chatbot, and more) for the Census 2025 campaign, reaching 330M people, and aligned creative direction across multiple outputs.


Led UX and interaction design of an AI-chatbot design with 10+ screens from onboarding through resolution, validated through multiple rounds of usability testing, expected to reduce support call volume by 15%.

Jan 2024 - Mar 2024

Deloitte

UI/UX Designer (Contract)

Incedo

UI/UX Designer (Internship)

Jan 2023 - June 2023

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Jan 2023 - June 2023

Incedo

UI/UX Designer (Internship)

RAD

Brand Designer (Internship)

Jan 2023 - June 2023

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Conducted in-depth qualitative research on Digital Twin of a Customer (DToC) and AI applications in telecom, synthesizing findings into an AI personalization framework adopted across 3 cross-functional teams via a 40+ page internal playbook, recognized with the Best Research Capstone award (WUD).


Designed analytics dashboards and data visualizations that transformed complex customer data into actionable insights, projected to reduce troubleshooting call volumes by 25%, proposed the framework to Verizon as a churn-reduction strategy to identify at-risk customers and improve retention.

Jan 2023 - June 2023

Incedo

UI/UX Designer (Internship)

My Education

Savannah College of Art and Design

2023 - 2026

Experience Design

World University of Design

2019 - 2023

Graphic Design

Oxford Brookes

01/2022 - 06/2022

Exchange Program - Design

Shivali Meenakshi Murali © 2026

Shivali MM © 2025

Shivali Meenakshi Murali © 2026